The Content Capitalists
Is content creation a waste of time and money?
Instead of theorizing, I ask my clients and others like them how they use content in their $1m to $600m /yr businesses.
Skip blogs and "best practices" - Instead, hear it straight from the practitioners of today.
There are as many ways to make a million dollars with content as there are people doing it.
The Content Capitalists
Latest Episodes
You Are Not A Coach. You’re A Content Creator
A coach making $7 million a year looked at me and said "you're not a coach, you're a content creator." It reorganized how I think about this whole business.In this episode I break down what the coaches making millions do differently with...
Six Videos in Thirty Minutes
Daily content does not require daily work, and that one wrong assumption is why most coaches burn out or never start.In this episode I break down how to shoot six short-form videos in 30 minutes, which is a full week of content in one we...
Moneyball Changed How I Think About Content
Moneyball changed how I think about content, and it fixed the exact trap I was stuck in for years.In this episode I break down why chasing one viral hit keeps most coaches invisible, and the Moneyball approach that beats it: stop swingin...
